This began with the introduction of St Patrics content, or possibly with the removal of VDay content.
It affects only the iPad, not iPhone or iPod Touch. I assume because of the screen size/resolution.
When zooming out, the app crashes as soon as all borders of the shop are inside the screen. As long as the screen is zoomed in, there is no crash.
Reinstalling (either version) does not solve it. It does not seem to be a memory issue and clearing background apps doesn't help.